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Fast Company’s Top 5 Super Bowl Ads Of 2018
And And lo, another Super Bowl football and culturefest has passed. The Eagles of Philadelphia may have emerged victorious on the field, but here we’re primarily concerned with the game between major...
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MullenLowe Group on Ad Age’s 2018 A-List
For almost two decades, Lowe was the serial divorcée who just couldn’t find Mr. Right. Despite numerous matchmaking efforts of parent Interpublic Group of Cos. to marry it with a number of its other...
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The Ad Industry Wants Student Ideas to Help Fight Gun Violence
The One Club for Creativity, an ad industry nonprofit, and agency MullenLowe have launched a new initiative to solicit and support creative student ideas in the effort to curb gun violence. The...
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Adweek’s Creative 100: Blake Winfree
29 Rising Agency Stars Who Are Keeping Advertising Relevant, Fresh and Fascinating Blake Winfree: VP and Creative Director, MullenLowe “Baby, sometimes it’s better to be misunderstood.” That was advice...
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Why We Hired the Kid With a Potato in His Book
The potato maker was an art director and writer fresh out of VCU. He had the requisite smart headlines and crafted looks and case-study film that were in everyone else’s book. But there on the edges,...
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Top Execs Pick Their Favorite Work of the Year
What’s the best work to come out of our own walls this year? That’s a tough question because opinion is often shaped by what others project on the work. So really, the question for us became, what felt...
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Me, Obsessed? It’s Complicated
Obsessed is a weird word. It seems a bit extreme. Who’s really obsessed with anything, other than a crazy person? Yes, there are healthy obsessions, but that just means the rest of them are unhealthy....
View ArticleThese Headphone Ads Poke Fun At Rivals’ Use of Influencers
A new campaign from German audio brand Sennheiser pokes fun at rival brands’ glossy efforts to use influencers to promote their products. The first work for the company by MullenLowe, the ads start off...
View ArticleRoyal Caribbean Goes Dark to Launch NBCU’s ‘Must-Hear TV’ Ad Format
NBCUniversal has found a brand to debut the broadcaster’s new audio-led ad format it has dubbed “must-hear TV.” An ad for Royal Caribbean debuting Thursday night will run as the first spot in an ad pod...
View ArticleThe Year in Creativity
To close out 2019, Muse asked 100 top creative leaders to give us their thoughts on the state of creativity—to tell us their favorite work of the year, trends they find exciting, and predictions for...
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